Head of Product Marketing - Accountants & Bookkeepers

Job Description:

As a Product Marketeer, do you have a passion for taking the complex and making it simple? Do you enjoy executing strategies with high business impact? Do you thrive interacting closely with GTM teams to transform the way we operate?

As our Head of Product Marketing Manager – Accountants & Bookkeepers you’ll drive businesses growth by leading the creation of our winning propositions for this critical audience. Using strategic thinking and analysis to create clear cut-through product messaging and positioning, growth plans, launch and go-to-market programs. You’ll provide vision and leadership to bring together all the required functions to drive go to market and commercial success.

Location: Newcastle, London or Manchester, UK – Hybrid; 2 days per week for in-person collaboration. Also open to other Sage hub locations: Atlanta, Paris, Madrid.

Key Responsibilities:

What you’ll be responsible for:

• Create, define and articulate a compelling vision and strategy for our Accountant and Bookkeeper audience and deliver effective commercial strategies overseeing the rollout of launches and go-to-market plans.

• Define the positioning, go-to-market messaging and plans, pricing, tiering, naming and strategies

• Lead and develop a high performing team of product marketing professionals. Build a culture of engagement, inclusivity, and wellbeing. Enable colleague success.

Your skills and experience:

• Proven experience in an end-to-end product marketing role, including creating and delivering growth strategy and plans, proposition development, and GTM transformation and execution (Saas).

• Experience of launching technology products in the cloud, to disrupt markets through innovative ideas balanced with market research against a strategic plan.

• Strong people leadership skills and stakeholder management across a matrix organisation.

Dig deeper about who we are:

• About Sage:https://www.sage.com/en-us/company/about-sage/

• Investor Relations:https://www.sage.com/investors/

• Life at Sage:https://www.sage.com/en-us/company/careers/

• How we make a difference:https://www.sage.com/en-us/company/sage-foundation/

Why join Sage? What’s in it for you?

You’ll join a FTSE 100 business with purpose of helping small and medium business thrive. You’ll have a direct impact in our mission to re-redefine the software market for accountants and bookkeeper placing Sage at the heart of every practice. You’ll lead our global talented team of product marketers focussed on accountants and bookkeepers practice to drive our strategy and execution across our key regions (UK, Ireland & Africa; Europe; North America).

• 25 days of annual leave plus bank holidays

• Comprehensive health, dental and vision coverage

• Work Away, an opportunity to work & play for 10 weeks in a country of your choice (from a Sage-approved list)

• 5 days paid yearly to volunteer (through Sage Foundation)

• On-going training and professional development

-Flexible work patterns and hybrid working

“Sage exists to knock down barriers so everyone can thrive, starting with the millions of small and mid-sized businesses served by us, our partners and accountants”.

#LI-FC1

Function:

Global Product Marketing

Country:

United Kingdom

Office Location:

London;Newcastle;Manchester

Work Place type:

Hybrid

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People make Sage great. From our colleagues delivering ground-breaking solutions to the customers who use them: people have helped us grow for more than forty years, and people are driving our future as a great SaaS company. We're writing our next chapter. Be part of it!

At Sage, we recognize that the world of work has rapidly shifted over the last few years, particularly how we work. That is why we have committed to working in a hybrid way going forward. Human connection is an essential ingredient of the 4 principles that make up our Flexible Human Work hybrid framework and we want to be transparent in what that looks like when you join our Sage family. On one hand, our offices will continue to play an important role in our future and serve as a place for spontaneous conversations, connection, collaboration as well as focused time. On the other hand, we have learned to reimagine where and when we work and to unlock that flexibility and innovation for our colleagues offering them the opportunity to work flex across their home, Sage offices or customer sites.

We invite you to join us and help us write our next chapter. Follow us on our social media sites to join in conversations about open positions and company news! #lifeatsage #sagecareers. If you would like support with your application (or require any adjustments) please contact us atcareers@sage.comfor assistance. All qualified applicants will be thoughtfully considered and never discriminated against based on their race, colour, age, religion, sexual orientation, gender identity, national origin, disability or veteran status.